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Quick Start Guide

Get Lead Warmer integrated with your system in under 15 minutes.

Prerequisites

Before you begin, ensure you have:

  • An active Lead Warmer account
  • Admin access to your CRM or lead source
  • Your organization’s webhook URL (found in Settings > Webhooks)

Step 1: Get Your Webhook URL

  1. Log in to your Lead Warmer dashboard
  2. Navigate to Settings > Webhooks
  3. Copy your unique webhook URL:
https://api.leadwarmer.net/webhooks/ingest/{your-webhook-id}

Step 2: Configure Your Lead Source

Configure your CRM or lead management system to send webhooks to Lead Warmer when new leads are created.

Required Webhook Payload

Send a POST request with the following JSON structure:

{
  "lead_id": "unique-lead-identifier",
  "email": "lead@example.com",
  "first_name": "John",
  "last_name": "Doe",
  "company_name": "Acme Corp",
  "source": "website-form"
}

Optional Fields

You can include additional fields for more personalized videos:

{
  "job_title": "Marketing Director",
  "phone": "+1-555-0123",
  "industry": "Technology",
  "custom_fields": {
    "product_interest": "Enterprise Plan",
    "meeting_requested": true
  }
}

Step 3: Create Your First Campaign

  1. Go to Campaigns > Create New
  2. Name your campaign (e.g., “New Lead Welcome”)
  3. Set up campaign rules:
    • Source equals: website-form
  4. Write your video script with variables:
Hi {{first_name}}, I noticed you're from {{company_name}}.
I wanted to reach out personally to see how we can help...
  1. Click Save and Activate

Step 4: Test Your Integration

Send a test webhook to verify everything works:

curl -X POST https://api.leadwarmer.net/webhooks/ingest/{your-webhook-id} \
  -H "Content-Type: application/json" \
  -H "X-Signature-Key: {your-webhook-secret}" \
  -d '{
    "lead_id": "test-001",
    "email": "test@example.com",
    "first_name": "Test",
    "last_name": "User",
    "company_name": "Test Company",
    "source": "website-form"
  }'

What Happens Next

  1. Lead Warmer receives your webhook
  2. The lead is matched against your campaign rules
  3. A personalized video is generated using your script
  4. The video is emailed to the lead automatically

Next Steps

IntroductionCore Concepts